This query gets asked for a very specific reason. An agency adopts Planable because the approval experience is genuinely excellent — comments pinned to the post, feed preview, multi-level sign-off. Six months later the founder notices they're paying for Planable, paying for analytics on top, paying for Zoho Books, and still tracking who has paid this month in a Google Sheet. So they search for the tool that collapses all three.
I'll be upfront: we make My Digital Sevak, which is one answer to that question. I'm going to give you the map anyway, including the cases where the answer isn't us.
What does Planable actually cost, and what does it not do?
Straight from Planable's own pricing page, checked on 18 August 2026 — prices move, so verify before you commit:
| Plan | Price (per workspace / month) | Key limits |
|---|---|---|
| Basic | $33 | 60 posts/month, 4 social pages, 2 approval types, 3 campaigns |
| Pro | $49 | 150 posts/month, 10 social pages, required approvals, grid view, API |
| Enterprise | Custom | Unlimited posts, multi-level approvals, SSO, dedicated account manager |
| Analytics add-on | +$12 | Reports, page insights, post metrics, audience data |
| Social inbox add-on | +$7.50 | Unified comments and DMs |
Two things follow from that table. First, reports are an add-on, not a feature — the client-facing analytics most agencies assume is included costs another $12 per workspace per month. Second, there is no invoicing anywhere in the product. Not on Enterprise, not as an add-on. Planable never intended to be your billing system, and it's fair to judge it on what it set out to do: unlimited users on every plan and a free tier of 50 posts with no card required is a genuinely generous way to run approvals.
Why is it so hard to find one tool that does approvals, reports and billing?
Because the market is split into two halves that were built by different kinds of companies, and almost nothing crosses the line:
| Tool | Social approvals | Client reports | Invoicing + payments | Published entry price |
|---|---|---|---|---|
| Planable | Yes (its strength) | Paid add-on | No | $33/workspace/mo |
| SocialPilot | Premium tier and up | White-label, Premium+ | No | ₹2,000/mo (₹6,000 for approvals) |
| Cloud Campaign | Yes | Yes, white-label | No | $49/mo |
| Paymo | No | Time/project only | Invoicing on all tiers | $10.9/user/mo (Plus) |
| Plutio | No | Project only | Invoices, proposals, contracts | $19/mo (9 clients) |
| Scoro | No | Financial/project | Invoicing from Core, retainers from Growth | $19.90/user/mo, 5-seat minimum |
| My Digital Sevak | Yes | Yes, client-facing | GST invoices + Razorpay | ₹999/mo, whole team |
Prices above are from each vendor's own pricing page as of August 2026 (Paymo, Plutio, Scoro, SocialPilot) — check the links, they change. The left column is social software; the right column is professional-services billing software. Paymo, Plutio and Scoro will invoice a retainer beautifully and have no idea what an Instagram carousel is. Planable, SocialPilot and Cloud Campaign will run your content and never issue a rupee of invoice.
So the realistic options are: (a) accept two tools and connect them with discipline, (b) find one tool built for agencies that does both, or (c) keep the spreadsheet and admit the spreadsheet is the system.
The rupee math at ten clients
Planable prices per workspace, and most agencies run one workspace per client, so the bill scales linearly with your roster. Ten clients on Pro with the analytics add-on is $49 + $12 = $61 each, or about $610 a month. At roughly ₹95.5 to the dollar in mid-August 2026, that's around ₹58,000 — and the landed cost is higher, because you also pay:
- a forex markup of roughly 2–3.5% on the card, depending on your bank;
- 18% IGST on import of services under reverse charge, which is claimable as input credit if you're filing properly but is real cash out of the account each month.
Then add your billing tool — Plutio Pro at $49/month, or Zoho Books in rupees — and you are past ₹65,000 a month for approvals, reports and invoices across ten clients. Annual billing on Planable saves two months, which helps, but doesn't change the shape. Whether that's expensive depends entirely on your average retainer: at ₹50,000 per client it's noise; at the ₹15,000–25,000 retainers common in tier-2 cities it's a serious share of gross margin. This is the same arithmetic I ran in the Hootsuite alternatives piece, and it lands the same way.
The GST problem nobody in these roundups mentions
Here's the part that decides it for Indian agencies, and I have never seen it in an English-language "best alternatives" listicle.
A tax invoice in India isn't a PDF with a total on it. It needs your GSTIN and the client's, a serial number in an unbroken series, an HSN or SAC code, place of supply, and the correct split — CGST + SGST for an intra-state client, IGST for an out-of-state one. Get the place of supply wrong for a Delhi client billed from Uttarakhand and you've filed a wrong GSTR-1. Foreign billing tools give you a line-item invoice with a single "tax %" field. Your CA will send it back. We wrote the full breakdown in GST invoices for digital marketing services.
Then there's the other half: your corporate clients will deduct TDS before paying you, so a ₹50,000 invoice arrives as ₹45,000 or ₹49,000 depending on the section applied. A tool that can't record "invoice ₹50,000, received ₹45,000, TDS ₹5,000, Form 16A pending" will show that client as permanently short-paid, forever. That single reconciliation gap is why most Indian agencies abandon foreign invoicing tools within a quarter and go back to Tally, Zoho or a sheet.
Which alternative should you actually pick?
- Stay on Planable if approvals are your one real problem, you have fewer than five clients, and your accountant already handles billing in Zoho or Tally. Don't buy a platform to solve a problem you don't have.
- Planable + Plutio if you're a small studio doing project work as well as retainers — Plutio's Core plan covers nine active clients with unlimited invoices, proposals and contracts, and Stripe or PayPal collection.
- Scoro if you're 10+ people and your real pain is utilisation, profitability per client and retainer burn-down — it's a proper agency finance system. Note the five-seat minimum: it starts at roughly $100–120/month whatever your team size.
- SocialPilot Premium if you want approvals and white-label reports billed in rupees with no forex, and you'll invoice elsewhere. It's the pragmatic middle for a lot of Indian shops — more in SocialPilot alternatives for Indian agencies.
- My Digital Sevak if you're an Indian agency who wants the client to approve the post, read the report and receive the GST invoice in the same place — flat rupee pricing for the whole team, Razorpay payment links, TDS recorded against the invoice, and approval-gated auto-publishing. That's our pitch, and it's narrow on purpose: if you don't bill in India, we're probably not your tool.
Before you switch: a five-point checklist
- Export your approval history. Comment threads are the audit trail for "who approved this creative." They rarely migrate. Export or screenshot anything contentious before you cancel.
- Scheduled posts don't move. Anything queued in the old tool stays in the old tool. Switch at a month boundary, after the current month's queue has published.
- Social connections must be re-authorised per client. Every brand re-grants access through Meta login. Budget two minutes per account and a WhatsApp nudge per client.
- Pull historical reports as PDFs. Analytics history is the thing you'll miss in six months when a client asks "what did we do in March?"
- Run both for one billing cycle. Paying twice for 30 days is cheaper than discovering mid-month that the new tool can't schedule the format you rely on. And decide the switch on the invoice question first — publishing tools are broadly interchangeable, billing systems are not.
If you're running a lean shop in a market like Indore or Lucknow where the retainer is ₹20,000 and every ₹5,000 of tooling is a real decision, the honest advice is to count the tools you're paying for, add the forex, and compare that to one flat rupee bill before you compare features at all.
Frequently asked questions
Does Planable have invoicing or billing?
No. Planable's published pricing page lists posts, social pages, approval types, views, campaigns and two add-ons — analytics and social inbox. Invoicing, estimates and client payments are not part of the product. Agencies using Planable bill through separate accounting software.
How much does Planable cost for an agency with 10 clients?
Planable prices per workspace, and most agencies run one workspace per client. At the Pro tier that is $49 each, plus $12 each for the analytics add-on — about $610 a month for ten clients, before forex markup and import GST.
Can a foreign tool issue a GST-compliant invoice in India?
Generally not. An Indian tax invoice needs your GSTIN and the client's, an HSN or SAC code, place of supply, and the correct CGST/SGST or IGST split. Most global agency tools produce a flat invoice with a tax percentage field, which your CA will not accept for GSTR-1.
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